GATEWAY CINEMAPROJECT TYPEBrand Identity Design

DELIVERABLESBrand Story and Strategy, Visual Identity System, Environmental Design, Interior Design Elements, Copywriting

SOFTWAREAdobe Illustrator, Adobe Photoshop

COLLABORATIONSkylar Ford
Nestled in the historic town of Livingston, Montana, famously known as "the gateway to Yellowstone," Gateway Cinemas offers a premium theater experience without the accompanying high costs. The cinema's branding system, employing the harmonious type pairings of Bebop Deluxe and ARGO, delivers a sophisticated experience that draws inspiration from historical content.

This branding approach not only elevates the customer experience but also pays homage to the past. By incorporating the original woodblock type from the nineteenth century, Gateway Cinemas connects with its historical roots. The choice of Bebop Deluxe and ARGO contributes to a refined aesthetic, inviting patrons to indulge in a luxurious cinematic experience that resonates with the charm and history of Livingston.

{This was made for academic purposes}






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